case study
K.B Consultancy
brand strategy
led the K.B brand from its early stage into a recognisable company presence during a major growth phase.
- industry
- consultancy
- role
- head of brand
- project
- kruslockbosconsultancy.com
01 — the challenge
from early stage to a brand people recognise.
make both the company and its founders visible and credible while the business scaled fast.
K.B Consultancy
mist blue
#C8DCE5
consultancy navy
#33495F
paper
#F8F7F3
white
#FFFFFF
black
#000000
logo title
Copperplate CC
used for the wordmark and titles
subtitle
Montserrat
used for headings and subtitles
text
Montserrat
used for body copy across every channel
02 — the work
what i did
03 — the content
content in the feed
a selection of the content created for the brand.
04 — the company page
the linkedin company page
set up from scratch, visuals included.
05 — the newsletter
grow with k.b
the company's linkedin newsletter, written weekly and grown to the first 800+ subscribers.
06 — results
combined followers
company linkedin followers grown
subscribers to the linkedin newsletter
valuation reached